Research Methodology Approaches
Academic disciplines are made up of scholars who agree on which issues are worthy of investigation; the methodologies for investigating these issues; and theories that help explain the issues being investigated.
The term "research methodology" generally refers to formal, scientific methods for investigating phenomena. Research methodology is divided into two main perspectives: qualitative and quantitative. Each of these perspectives uses specific techniques and strategies for individual investigations such as dissertations.
Qualitative research
Qualitative researchers conduct in-depth studies of individual, social or organizational phenomena.
Qualitative research aims to provide a detailed, holistic understanding of the world of research participants by learning about their individual reflections, relationships, circumstances, lived experiences, and histories. Qualitative approaches are varied and may be greatly influenced by theories and practices of the researcher's discipline.
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Qualitative research methodology
vs.
Quantitative
Quantitative analysis involves the analysis of numerical data for the purpose of describing and understanding disciplinerelated phenomena.
Quantitative research identifies a specific substantive issue to investigate within a scholarly body of science, describes and analyzes accepted or logical theoretical frameworks for understanding those issues, and devises an analytical approach for examining a part of the problem that has not yet been examined in the literature.
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Quantitative research methodology
